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Apples

What's Inside

Zestar!® Marketing

Zestar!

Strong demand for Zestar!® Apple Trees is growing. We're increasingly confident about the future success of Zestar!®. We will continue to implement efforts to help you increase tree sales.

Our marketing includes:

  • Zestar!® trade ads.
  • Zestar!® brochure inserts in industry trade publications; Fruit Grower News and American Fruit Grower.
  • Editorial coverage.
  • Direct mail to over 1,600 orchards throughout the Midwest and Northeastern United States.
  • Exhibits and presentations at apple industry events, including the major Great Lakes Fruit and Farm Market Expo (GL Expo).

All these efforts direct growers to this website where they can find information and licensed nurseries to buy trees.

Zestar!

You have marketing opportunities in this website:

  • Download FREE Photos for use in your catalogs and promotional materials. Please include the University of Minnesota name when you publicize U of M varieties.
  • Order FREE Zestar!® brochures, and high quality, 2' x 3', color Posters via Contact Us.

Please use these materials to promote tree sales with your key customers, and for attention getting displays at trade shows, field days and other industry events.

Our combined efforts will certainly further increase demand.

Be sure you CRUNCH INTO ZESTAR!®

SnowSweet® (Wildung cultivar), Zestar!® (Minnewashta cultivar) and SweeTango® (Minneiska cultivar) are registered trademarks of the University of Minnesota.